- Color mix
- Content
- Layout
- Design, updates, extra features, a newsletter, etc
Say it all And hit positively as real marketers for FCCU. Think as if each one of you has been given the task of marketing FCCU as a product with internet as the channel.
Friday, January 23, 2009
FCCU WEBSITE
Friends FCCU is certainly going up; in other words take it as an introductory product in the market. With internet being one of the most important communication channel today we need to have a really 'attacking' website for our institution. We have currently a website but its features you would all agree are demoralising. To use a website to project an innovative, a rising and say a disruptive( disruptive in a sense which makes FCCU different from all) picture of FC, we need to start sharing plans for creation of something that actually moves students here and abroad to start exploring FCCU. Hit the current site with remarks on strenghts and weaknesses and think of a better
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29 comments:
Some of the draw backs that I feel should be rectified ase as follows:
1-It should be updated regularly.
2-The lay out is not very eye-catching(meaning its does not arouse intrest in anybody to explore it further).
3-A copy of the newsletter of every dept or if we can have a combined newsletter should be up there.
4-We can also add pictures & videos of different activites & events on it.
i would like to say:
the format, style and colors are great that are used by sir mannan, but i dont like the clock as every one outside campus dnt know that clock and we cant use it as a symbol, it gives a rough image, there should be something which truely depicts our FCC, like e block or sinclair hall.
it should clearly explain every area, rather than only business school only.
it should include photos of different ocassions, students and teachers.
Our present website lacks a profissional touch. It is updated after ages and it doesnt provide any useful information. The intermediate & University pages should be seperated.
As for a new website, I did liked the clock & the P-block sketch, even though an embossed picture of the Sinclar Hall oe E-Block would also look good.
I agree with you all. The website needs to be adequately revamped as its lackluster graphics and unaesthetic appearance is anything but motivating for someone to explore any further.
The links are too little in number, considering that FCC is a multi-department university that is growing rapidly: its website should show that. Perhaps this growth aspect should be designed as part of a USP for prospective employees and students.
Quite importantly, the various co-curricular clubs and societies should also feature on the website.
I would suggest that our website be interactive, with features such as links to facebook, blogspot and other networking sites. (i don't know how this works, but it's just an idea)
The website should focus on differentiation: help FCC carve its niche in the "university industry". Although not-for-profit, FCC needs such marketing efforts to further establish its credibility and image.
As far as I know peple outside do know abt the FC clock & I like the clock better than Scnclair
I don't understand Why are all of u people just stucked with the clock only? There is a lot of more stuff to be discussed other than the clock on the main page. Do think about it, too and think deep...
i would like to say that along with all these suggestions given by you people, the website of our college should also have the links of different societies and schools(departments).
some of the things which i feel should be done as soon as possible are:
(1)There should be a separate page for "School of Management" with in the website.
(2)There should be online registration of courses.
Following should /can be considered:
1) Simple but professional layout,
2) User interface should be easy and simple,
3) Up-to-date info/website should be updated at regular intervals,
4) Relevant + valid information,
5) College's calendar/schedule of activities can be added,
6) A brief intro about all the departments of the university,
7) Irrespective of the connection speed, webpage must not take too long to upload,
8) An email facility can be provided for the students,
9) Any product in the market transforms an image of its manufacturer/company so -----> a professional website of FCC will promote a professional image,
10) Promotion of the website via different channels after it has been built successfully,
11) Facility for online "admission application process" for the new comers is another good idea,
12) Links to the blogs/homepages of different societies at FCC,
13) Links for different virtual libraries can be added,
14) Under the tab of “Contact FCC/Contact Us”, an extract of the Lahore’s map highlighting a route to FCC can be provided for those who are new/ coming from other cities,
15) Free advice or career consultancy/guidance for those who are having difficulties in choosing a subject as their major.
the most important thing which is lacking in college website is its updating regularly because even we as a student of FCCU dont bother to log it on for any announcement or event in the college. So this thing should be given more importance then any ohter thing..........
An online registration system through the website- It would be a great achievement if we develop such a system within a year. And what about the color mix, why do v just have blue and white.psychologically it really gives a boring first impression.v can have red involved just as stanford,harvard sites,etc.
can anyone tell me that who actually manages fc site currently.has it been outsourced or v have got our own 'enlightened' designers.
Well don't know who manages ir. Some of us went to Mam Chyrel & suggested her to have online regestration. In response she said that due to the loadshedding & the fact that we don't have an independant server this is not possible.
The students have been given e-mail ids but I guess there is some problem in the system as I was not able to operate it.
All of you have given valid reasons thats why i am left with only one suggestion. There sould be an email system that can give access to the management and information office and only college students should be authorised to use that system.
The following points should be considered:-
1. Should be updated regularly
2. Email system, providing all recent updates, even updates and stuff like that on email.
3. Video streaming like youtube about lectures, rectors message etc.
4. Simple and Easy-to-use Gui
5. Should differentiate itself by publicizing it's cream (business school), probably by making a separate page for school of management
6. Creating and Managing a blog for Business school
There should be facility of online registration in FCCU website. A very seccussful example is University of central Punjab. Their student have the facility of being registered at their home, lab and elsewhere. It will seve so much time and energy of students and administators also.
Some imp things it shud b havin r as follows:
1:shud b updated regularly
2:shud b eye catchng
3:shud be easy to use
4:links shud open immediately
5:mst b updatd regulrly
F.C has got everythingt but advertisement,no bdy knows abt its general n regulr achievements so the mst also b postd ovr dere regulrly
the site lacks professionalism it is i think not updated frequently and last but not least it does not have a good search engine it doesnt have a good content in simple words it is too dry and boring
i appreciate ur deep concern about the fccu website. firstly we have to give more importance to school of management .
the website must be so cool and easi to access
College's calendar/schedule of activities can be added
Links to the blogs/homepages of different societies at FCC.
it should be updated regularly
i thnk the one of many problem is that student have id but can't send and receive mail on it so whts the purpose of id.
second it should consist of video in which peter amra cost and respectable memebers should say some thing about fcc colloge.
Lets try & focus on the whole FC not just our own department. I guess the idea of all the departments having their representation on the website is a better idea.
FCCU present website needs a workout, on line registration on the website is a good idea,
Adding to the suggestions, why not put some glamour on the front page and make it look attractive!
the basic thing that attracts is the main or the front page of the website.at least the front page should be attractive and if possible with 3D effects.
Agreeing with all of you I think that currently the major flaws with the site are absence of updates and poor design. The very fact that fccu site does not provide updates on the activites taking place in the university is quite demoralizing and renders the site useless.
Moreover fc should establish an online admission system which will give a really good impression of FCCU to prospective students. The admission link should then lead to separate information on criterions for school of management, school of social sciences, humanities, and natural sciences. The site should also carry information for transfer students.
I think we can have some animations to make the site more interesting. Some other suggestions are that a detailed catalogue of the courses offered at FCC and online lectures can also be added to the website for student's convenience.
I agree with all of you on various points for the website.but here are some more
1)Business School should have its own website.
2)It should have an appealing outlook.
3)the user interface should be easy
4)No clock. instead a picture of E-block should be used.
5)it should clearly tell what kinds of courses the business school is offering
6)all info should be relevant and up to date.
I AGREE WITH BAHAWAL BUT I WANT TO ADD SOME THING WHICH IS THAT first impression is last one SO WHEN A CANIDATE WILL VISIT FCCU SITE HE WILL NOT GET A GOOD IMPRESSION SO MAXIMUM NUMBERS OF STUDENTS WILL NOT APPLY FOR ADMETION.
IF YOU VISIT THE WEBSITE OF OTHER UNIVERSITIES THEY LOOK SO CHARMING.
IN MY POST I HAVE GIVEN LINKS OF SOME OF THE UNIVERSITIES WORLDWIDE.
WITH THEM WE CAN'OT MATCH OUR WEBSITE.
FOR EXAMPLE GC Lahore
http://www.gcu.edu.pk/
1]page of "school of business" is separate
2]proper advertisement about f.c.
3]schedule of activities.
4]must tell about department of f.c.
FCCU needs a unique & effective webpage. As stated earlier, even if we students don't bother to browse our home page then a prospective visitor or clients would not even bother to think about it.
Our web page needs:
1) Attractive lay out
2) Regular Updates
3) Links
4) Easy to access ( for students & vistors)
5) Special Features ( online registration, Announcements, comprehensive students account where they get assignments, Grading etc. )
On the circulars and notice boards, the website address should be written clearly to get the students attention so that they can check the latest updates and stay in touch with latest happenings across the campus.
Furthermore, there should be a FAQ (Frequently Ask Questions) section (I recomend it for all the departments) where only registered students can do relevant questions online rather than going to that particular dept.
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